The name makes sense once you think about it. Flies (just like Hip-Hop artists) are constantly being re-invented. The old-school classic Puff, with some updating and increased movement. Gone is the chenille and bucktail replaced by Coyote, softer dubbing and mylar. While there is nothing wrong with the classic fly, the P-Diddy ?breathes? when you lay it in front of a tailing fish.